Search Engine Optimization

Search engine optimization is one of the most important cost-effective ways to attract customers on the internet. Research has found that almost 2/3 of the time, people look only at the first page of their search results. They rarely make it beyond the first 10, and virtually never beyond the initial 30 results. When it comes to e-commerce transactions, more than half originate from a search listing, proving the importance of being “found”.

Working together with our clients we deliver focused, step by step SEO strategy in Phoenix and Rochester, resulting in improved site visibility and natural traffic growth.

How We Do It

  • Analysis of site architecture, meta tags, internal and external linking structure
  • Keyword research
  • Establishment of benchmarks and Key Performance Indicators
  • Sitemap creation and submission
  • Link building campaign development and implementation
  • Engagement of social media sites and build out of optimized profiles
  • Research and submission to free and paid directories
  • Content writing; including articles and press releases
  • Blog creation and management
  • Continuous review of web analytics and benchmark reports
  • Identification of strategic growth opportunities

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